Top Pick: SCINIC Enjoy All Round Airy Sun Cushion EX SPF 50+ PA++++ SCINIC’s cooling, tone-up sun cushion is this summer’s standout sunscreen in K‑Beauty circles. With its mineral and chemical...
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The 3 Brands Leading the Charge in 2025By [Lou] You’ve probably noticed: K-beauty isn’t just trending—it’s setting the tone for how we think about skincare. What started as a niche...
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As K-beauty continues to expand globally, some brands are shifting the spotlight from flashy trends to science-backed, skin-barrier-focused care. One of the standouts? S.NATURE—a Korean skincare brand that prioritizes simplicity,...
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1. Water Glow Base: The Next-Level Dewy Finish Glass skin gave way to water glow—a radiant yet breathable complexion that looks naturally hydrated, without heavy product buildup. Instead of opaque...
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